Social Media Marketing Articles

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Marketers On Social Media — Here's What Not To Do
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Marketers On Social Media — Here's What Not To Do

In only a decade, social media marketing has gone from a fringe market to bringing in nearly $10 billion a year in the ...

How To Drive Instagram Traffic To Your Website
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How To Drive Instagram Traffic To Your Website

As social media marketing channels go, Instagram is kind of the odd one out. You can post great content and attract ...

How Micro-Influencers Can Boost Your Brand
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How Micro-Influencers Can Boost Your Brand

As of March 2019, there are 15 Instagram accounts with more than 100 million followers. One is Instagram itself, and ...

What Is Market Targeting?
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What Is Market Targeting?

Market targeting isn’t completely new on the scene, but lots of businesses have been slow to adopt it. Think of market ...

How Social Media Can Make A Customer For Life
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How Social Media Can Make A Customer For Life

In July of 2018, a blogger and writer named Rosey Blair published a series of Instagram stories that were then seen by ...

How Community Management is Different From Social Media Management (And Why You Need Both)
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How Community Management is Different From Social Media Management (And Why You Need Both)

Social media management and community management sound like two names for the same job — after all, isn’t the community ...

How Do Your Customers Use Social Media?
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How Do Your Customers Use Social Media?

We don’t need to tell you by now that social media is a big deal. You know that, and you’ve planned your marketing ...

Let’s Chat About Micro-Influencers and How They Can Grow Your Brand
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Let’s Chat About Micro-Influencers and How They Can Grow Your Brand

In the last seven years, Instagram has gone from a brand-new service to an 800-million-user juggernaut. Those users ...

Social Media - More Than a Pastime; It's Critical to Your Marketing Strategy
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Social Media - More Than a Pastime; It's Critical to Your Marketing Strategy

When you hear the words “social media,” what immediately springs to mind? Is it the conversations between friends and ...

Is It Time to Invoke Snapchat For Your Site’s Content?
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Is It Time to Invoke Snapchat For Your Site’s Content?

Snapchat launched seven years ago and was initially thought of as an also-ran in the realm of social media platforms. ...

Simple Social Media Tactics to Always Keep in Mind
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Simple Social Media Tactics to Always Keep in Mind

Social media is a necessary part of being in business today - plain and simple. Business owners are able to meet ...

Why Does Your Business Need Community Management?
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Why Does Your Business Need Community Management?

  Social media platforms and techniques evolve all the time, but one thing has stayed constant: social media drives ...

Keeping brands clean and simple to help grow business through inbound lead generation.

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