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The Relationship Between SEO and Social Media

If you’re building a marketing strategy, SEO and social media are two phrases that you’ve probably heard a lot. SEO is especially important in the inbound marketing world, which relies on potential customers finding you through their own research process — a process that often involves organic search.

But in the last decade or so, social media usage has exploded worldwide. Users flocked to the internet, companies followed them, and now social media marketing is a $13 billion industry in the U.S. alone. 

So which is more important? The truth is, these two channels are not at odds with each other. They’re both important. And if you plan your campaigns right, they can both be integral cogs in your marketing strategy.

Strategic Marketing

Marketing has changed. And if you don’t have a robust, multi-channel plan in place, you’ll be left in the dust. Launch your business with our strategic marketing services.

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Inbound Marketing

Content, social, SEO, buyer personas, and so much more: inbound marketing is today’s marketing. Our robust, holistic approach to inbound marketing will empower your business to meet your customers in the right place and at the right time, forging relationships that will last.

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Sales and Marketing Alignment

Your business grows best when sales and marketing work hand-in-hand. We’ll help identify areas of improvement and optimize handoffs between marketing and sales to boost conversion rates.

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Social Media Marketing

68% of Americans spend time on social media. If you’re not reaching them there, you’re probably not reaching them at all. Our strategic approaches are built to drive conversions, increase traffic to your site, and boost your bottom line.

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Email Marketing

Your company’s marketing should be the secret sauce, ever elusive unicorn, and magic bullet that your company has been waiting for. Bottom line, it should be bringing you that money.

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Content Marketing

Content is king, and video is an increasingly critical aspect of digital marketing strategy. We’ll put all the pieces together into a cohesive plan so you can conquer content marketing.

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Advertising

Move over, obtrusive outbound marketing. We’ll craft a unique digital strategy to spread the word about your business and drive conversions across channels.

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Branding

Your brand is your promise to customers - and it needs to be stellar. Our strategic approach to branding takes a holistic look at your business, your goals, and your competition to push your brand to the top of the pile.

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SEO

It’s not just about keywords anymore. Our SEO plans take a look at the big picture and provide you with solutions in development, content, on-page SEO, authority, indexing, and so much more.

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Website Design

Your company’s marketing should be the secret sauce, ever elusive unicorn, and magic bullet that your company has been waiting for. Bottom line, it should be bringing you that money.

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Website Development

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Marketing Consultation

Your company’s marketing should be the secret sauce, ever elusive unicorn, and magic bullet that your company has been waiting for. Bottom line, it should be bringing you that money.

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Keeping brands clean and simple to help grow business through inbound lead generation.

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